Kraft's Takeover of Cadbury


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Case Details:

Case Code : BSTR388
Case Length : 24 Pages
Period : 2008-2010
Pub Date : 2011
Teaching Note :Not Available
Organization : Cadbury Plc, Kraft Foods Inc
Industry : Consumer Packaged Goods
Countries : UK, US, Global

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Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

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Excerpts cont..

Emotions Run High

The Cadbury takeover, considered as one of the biggest corporate deals in 2010, was not without conflicts...

The Aftermath

It was reported that 120 out of the 170 Cadbury managers and executives quit after the US food giant took control of Cadbury...

The Road Ahead

Carr said in the future, Cadbury would work with Kraft to ensure the growth of the business for customers and employees.

Exhibits

Exhibit I Cadbury Plc –Income Statement
Exhibit II Cadbury Plc-Balance Sheet
Exhibit III Kraft Foods – Income Statement
Exhibit IV Cadbury Plc-H1 2009 Performance Six Months Ended June 2009
Exhibit V Top 10 Chocolates/Confectionery Manufactures in the World (as of 2009)
Exhibit VI Kraft Foods-Condensed Consolidated Statements of Earnings For the Three Months Ended September 30,2010
Exhibit VII Kraft Foods- Balance Sheet







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